Free digital skills training for small businesses

Google to Offer Free Digital Skills Training for Small Businesses in
Partnership with Cal Coastal SBDC
Congresswoman Zoe Lofgren to provide opening remarks

Thursday, August 3, Google and Cal Coastal SBDC will host a free, in-person workshop for small businesses in Salinas and the surrounding area. U.S. Congresswoman Zoe Lofgren will attend and provide remarks.

Through the “Reach Customers Online with Google” workshop, California’s Grow with Google Digital Coach Roberto Martinez will help small businesses learn how to create and manage a Google Business Profile from start to finish, including how to create or claim a Google Business Profile, manage business info across Google Search and Maps and use a Business Profile to connect with potential customers.

This is especially critical as small businesses throughout California – and the nation – work to be more competitive. These skills will help small business owners grow their earning potential through digital skills.

Who:

o   Congresswoman Zoe Lofgren, U.S. House of Representatives

o   Mayor Kimbley Craig, City of Salinas

o   Cindy Merzon, Director, Cal Coastal SBDC

o   Javier González, Head of Local Government & External Affairs for California, Google

o   Roberto Martinez, California’s Grow with Google Digital Coach

When:             Thursday, August 3, 2023

10:00-11:00 AM PT                       

Where:            California State University Monterey Bay at Salinas City Center

1 Main St., Salinas, CA 93901

RSVP:             Small businesses can register at g.co/Grow/Salinas

Media can RSVP to Alex Traverso at atraverso@ka-pow.com.