Joseph Elmhorst and his food truck. Photo by Robert Eliason.

Food / Dining

The Steak Stop Food Truck opens a permanent location

Joseph Elmhorst is aiming to start a trend in Hollister dining options.

Inside of AJ Sushi. Photo by Juliana Luna.


AJ Sushi owner talks about understaffing

Downtown sushi eatery has been offering take-out only.

Ray Solnik. Photo by Juliana Luna.


Hair salon franchise opens in Hollister

Great Clips offers haircuts and introductory discounted prices.

Connie Lopez and Lele doll. Photo by Robert Eliason.


Folk art from Guatemala and Mexico finds a home in San Juan Bautista

Claudia Lopez returns to her roots to stock her Guatemala Boutique.

Heliena Walton receives three certificates presented by San Benito County Supervisor Bea Gonzales and Hollister City Council member Rick Perez. Seen here with Gonzales and Brooke Wright of Monterey Green Business Program. Photo Carmel de Bertaut.


13 San Benito County businesses receive green business certification

31 businesses have now been certified.

Raul Escareno at Mangia. Photo by Robert Eliason.


The Baler Bar is set to bring a new dining experience to Hollister

Mangia owner Raul Escareno’s steakhouse aims for November opening.

Joey Kistler with current maze, Dick Swank with 2000 maze. Photo by Robert Eliason.


Swank Farms honors Bonnie Swank with this year’s corn maze

The history, planning and creating of an autumn tradition.

Photo courtesy of Jen Rodriguez.


San Benito County Chamber of Commerce honors residents and businesses

The annual event features awards in numerous categories.

The Jensen Vineyard on Mt Harlan. Courtesy of Calera Wine Company


San Benito County winery makes world’s top 100 list

Calera is one of 20 California wineries honored this year.

Bill Mifsud Jr, Owner of Bill's Bullpen. Photo by Robert Eliason.


Hollister comic book store Bill’s Bullpen inspires literacy and loyalty

Owner Bill Mifsud looks forward to Free Comic Book Day on Aug. 14.

Erik and Aileen Ehn at Hollister Hop Yard. Photo by Robert Eliason.


Hollister Hop Yard supplies fresh aromatic wet hops to beer makers

August is harvest time—a treat for home and commercial brewers.

Jonathan Cuilla in the arcade area. Photo by Robert Eliason.


Pour Decisions goes all out on its first anniversary

Local taproom jumpstarts its second year with a new look and a new beer.

Raul Gonzalez. Photo by Robert Eliason.


Raul Gonzalez retires after 65 years of cutting hair in Hollister

Some families had been loyal customers for decades.

(Left to right) Director of Client Services Heidi Ash, Co-owner and managing partner Beth Welch and Creative Director Zack Shubkagel Rovella. Photo courtesy of Waltz Creative.


Schipper Design changes name to Waltz Creative

Kathy Schipper and Beth Welch remain co-owners of the San Juan Bautista marketing company.

Benitoite. Photo by Robert Eliason.


How San Benito County became ground zero for a rare gemstone

A chance discovery in 1907 yielded a unique precious mineral; now the public can go look for samples on Saturdays.