2016 Apricots Small.jpg

Once a fleeting summer treat, you will soon be able to extend your enjoyment of the complex and aromatic flavor of fresh California Blenheim Apricots picked at the peak of ripeness with B & R Farms’ new line of Frozen Apricot Purées fresh from the orchards. Pre-orders are currently being accepted with a product launch date of June 27.

B & R Farms’ Frozen Apricot Purée is made with 100 percent fresh-cut fruit with no added sugar or high fructose corn syrup. It provides the authentic flavor and color of fresh Blenheim apricots and showcases the Blenheim’s intensely sweet and tart flavor. Apricots have a low glycemic index and can help guard against heart disease as well as certain cancers. And because the purée is flash frozen at the peak of ripeness, it is even more nutrient-packed with antioxidants, lycopene, beta-carotene, potassium and vitamins A and C.

Apricot purée can substitute for fresh fruit in everything from beverages to baked goods as well as in creating delicious sweet or savory sauces. Just thaw and use. Culinary professionals and home gourmets alike will especially appreciate the ease of use and opportunities for added creativity in the kitchen.

Once referred to as “disappearing delicacy” by California Bountiful Magazine, the rare Blenheim variety of apricots is known to be the most delectable variety of dried apricots with its beautiful deep orange color, velvety thin skin and delicious flavor. They account for less than 2 percent of overall apricot production and are listed on Slow Foods Ark of Taste, a catalog of endangered heritage foods designed to preserve at-risk foods that are sustainably produced, unique in taste, and part of a distinct eco-region.

B & R Farms’ Frozen Apricot Purée will be available in a variety of sizes including 2 pound tubs to 50 pound pails. Culinary uses include pastries, sorbets, ice creams, cakes, confectionaries, savory dishes, dressings, sauces, and beverages. For more information or to reserve your shipment, please call B & R Farms at (800) 930-9168 or visit them online at http://www.brfarms.com.

About B & R Farms
B & R Farms has grown and processed the very special Blenheim apricots on their ranch in Hollister, California since 1929. They grow, process, and dry Blenheim apricots from their 100-plus acre ranch in Hollister. B & R Farms’ extensive product line features products that are made from dried Blenheim apricots including a variety of fruit preserves, chutneys, spreads, and toppings, as well as a decadent line of chocolate- and yogurt-covered apricots and dried packaged Blenheim apricots.