Commentary: Rivas endorsed by grassroots Democrats

Watsonville's Pajaro Valley Cesar Chavez Democratic Club chooses local Supervisor for state Assembly

This article was contributed by Wayne Norton, press coordinator for Rivas for Assembly 2018.

Showing his strength among grassroots Democrats, San Benito County Supervisor Robert Rivas has been endorsed by the Pajaro Valley Cesar Chavez Democratic Club in the race for the Assembly District 30 seat.

The endorsement was announced by club co-chair Raymon Cancino on March 20.

“I am extremely proud of this local endorsement,” said Rivas. “I am a lifelong resident of our region and care deeply about defending our values in Sacramento. I will be an advocate for the residents of Watsonville and the entire 30th Assembly District.”

The Pajaro Valley Cesar Chavez Democratic Club, based in Watsonville, is one of the most active grassroots political organizations in Santa Cruz County. Rivas was also endorsed by the Anzar Hills Democratic Club based in Aromas and San Juan Bautista.

In addition to two grassroots political clubs, Rivas, 38, has been endorsed by the California Democratic Party, and many state and local officeholders.

Rivas has also won the backing of labor and professional organizations such as the California Teachers Association, SEIU, Equality California, the California Nurses Association and others.

More information on the Rivas campaign can be found at

Wayne Norton is a community activist and lives in Aromas. He is press coordinator for Rivas for Assembly 2018.




Wayne Norton

Recognized by the State Assembly in 2019 for protecting the environment, Wayne Norton is a two-term elected Aromas Water District director and candidate for San Benito County Supervisor in District 2. A Vietnam veteran and former political reporter, Wayne was the managing editor of the daily Hollister Free Lance. He is an active advocate for quality public education and was a founding staff member of Anzar High School, a California Distinguished School. As a former Ombudsman, Wayne protected the rights of residents in nursing homes and investigated elder abuse. He currently serves as a director on the Seniors Council of Santa Cruz and San Benito Counties, and has consistently led and volunteered for a variety of public commissions and community organizations since moving to the area in 1985. Wayne can be contacted at (831) 227-3530,, or on Facebook, Instagram or Twitter.