Farmers’ Market kicks off in Hollister

As spring blooms, residents fill downtown to eat, shop and enjoy community.
Local resident Andrea Walton takes time to stop and smell the flowers.
Local businesses such as San Benito Soap Works were present at the Farmers' Market on May 1.
Businesses from the surrounding area, such as Bay Fresh Berry Producer, also turned out at the market.
Yarely Gonzalez said the food and ability for the community to come together made her excited for the Farmers' Market to start again.

The Farmers’ Market kicked off on May 1 as locals came to San Benito Street in Hollister to browse the vendors’ offerings and catch up with friends and family.

“It was really nice to see something big going on in Hollister and to see the community together,” said local Yarely Gonzalez.

Though the market is one block shorter this year, a variety of booths offer products including fresh produce, flowers, artisan soaps and succulent planters. Food vendors have offerings including kettle corn and tri-tip sandwiches.

“The Hollister Farmers’ Market is a wonderful way to introduce my soap to the community,” said Becky Thompson of San Benito Soap Works. “It’s also good for people to be able to socialize, especially with so many people commuting. It introduces people to local businesses.”

Thompson isn’t the only vendor excited about the market’s return to downtown. Jose Reynoso owns a small, family-run farm in Salinas called Bay Fresh Berry Producer. He said events like the Hollister Farmers’ Market allow him to expand his business and take pride in offering customers fresh produce.

“We’ve been doing this market since it opened and was very small,” Reynoso said, adding that he sells “a fresh product we just picked today. It also gives the customer a chance to taste the product. It’s a win-win.”

Looking upon the crowd, Gonzalez said, “It really makes the town come alive.”

The Hollister Farmers’ Market happens every Wednesday from 3 p.m. to 7 p.m. through Sept. 25.


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Downtown merchants want changes to Farmers’ Market



Becky Bonner

Becky Bonner is a local teacher at San Benito High School who is passionate about sharing things to do in San Benito County.